Mutualidad
My friends at Neh Nah Studio were redesigning the image of Mutualidad Abogacia, a lawyers company that was celebrating its 75th anniversary.
They though it was a good idea to work with a custom font for several reasons: They could get the perfect font for their designs and the lawyers would be happy to avoid licensing issues in a big company with many design contractors.
The new font was powerful in bold weights, with good legibility in small sizes, and an upbeat feeling overall.
Font Engineering: Noe Blanco